CE04
BMW Motorrad
With the Vagabund CE04, we took the productspecific marketing philosophy of BMW Motorrad and interpreted it in our own way. In urban areas in particular, there is an absolute necessity now and in the future to enable sustainable mobility for a wide range of requirements. The Vagabund CE04 combines the areas of work, leisure and individuality and shows that these do not have to be in contradiction.
| Marketing Concept | BMW Austria |
Design, architecture and creativity are important keywords that inspired our design. The surfboard is not only a piece of sports equipment, but also a metaphor for a sustainable, urban lifestyle. #Work-Life
