Countryman
Mini
Design does not begin with the object, but with the idea behind it – and it only ends when that idea becomes tangible. The MINI x Vagabund one-offs translate a clear concept into an experiential statement. Two distinctive characters, united by MINI Countryman DNA, create a composition full of tension – making design visible as an emotional experience.
| Marketing Concept | MINI |
| Model | Countryman S ALL4 |
The goal was not only to visually transform the Countryman, but to reimagine it as an experiential space. Through the addition of our body parts, a suspension lift, wider wheels, and the integration of a custom-built roof rack, we highlight the advantages of this new model variant.
The rear side windows have been removed and replaced by a specially developed sound system designed specifically for outdoor sound projection, with community events in mind. At its heart is a newly developed speaker housing made from cast polymer granite – a material that offers ideal conditions for precise and unadulterated sound reproduction.
Each vehicle functions as an independent sound system – however together, both MINI Countryman form a mobile stage, creating an immersive audio experience.
